Bring More Business In Your Door With SEO

John Toews • June 25, 2024

ConsultSmart LLC’s Essential SEO Guide

With the growth of Fresno comes strong competition. Creating an online presence is more than a nicety ᅳ it is a necessity for your business. You might be asking, what is a way that I can improve my online presence? One way is through SEO: Search Engine Optimization. Today's blog post takes you further into why SEO really is a life changer for small businesses.


ConsultSmart LLC is your guide to Fresno SEO. We work hard every day in putting more effort into improving your digital footprint.


Why is SEO Important for Your Business?

SEO is the process of increasing the ranking of your website on search engines. This makes customers easier to reach, since they can find you if they are searching for services such as yours. For small businesses, this is extremely important. Why? Because it levels the playing field. Even without the big budget of some larger corporation, you can use smart SEO strategies like those offered by ConsultSmart LLC to compete with the larger corporations.


The Basics of SEO

SEO can be broken down into two major categories or components:


  1. On-Page SEO: This is everything you do on your website's pages. This ranges from the keywords in your content to the structure of your website. Optimizing content with the specific words clients are searching for helps a business become more accessible to the community.
  2. Off-Page SEO: This is made up of activities that are performed off your actual website to help you rank better in search engines. Part of this is building backlinks, which is when another website has a link pointing back to your website. This's kind of like a popularity contest with the search engines. Examples of some of the other off-page SEO would include managing local listings and social media profiles.


Why Should You Invest In SEO Services in Fresno?

Through our SEO service, you get to benefit from the following:


  • Increase in Visibility: By optimizing local keywords, you can make your business more visible to locals who are actively searching for your services.
  • Drive Organic Traffic: Your high ranking will mean lots of visits without having to spend a great deal of money on ad runs.
  • Gain Credibility: Well-optimized websites look professional and credible, enhancing your credibility in your respective industry.


How We Can Help

Being local to Fresno, we understand Fresno's unique market dynamics. Our custom SEO Fresno strategies are designed to meet the specific needs of Fresno businesses. From a startup trying to make some noise to an established company trying to hold or gain the competitive edge, our tailored range of SEO and digital marketing solutions arms you with what you need to succeed.


Steps to Effective SEO

  1. SEO Audit:  Begin by assessing the current condition of your website, seeing what can be enhanced, and benchmarking against your competitors in Fresno.
  2. Keyword Research:  We dive deep into keyword analysis to find terms that are most beneficial for your business.
  3. Content Creation: Custom content is created to ensure the highlighting of your business sticks to SEO best practices.
  4. On-Page Optimization: We take care of everything from meta tags to alt texts on your website so that it gets ranked on top of the search results and brings business into your door.
  5. Off-Page Strategies: We help to build relationships with other websites for authority in your industry.
  6. Performance Tracking: We keep ourselves on track through constant monitoring and adjustment to ensure that your SEO strategy does not drop in relevance and your rankings keep improving.


The Bottom Line

SEO is not a luxury; it's a requirement for the growth of small businesses in Fresno. Partnering with ConsultSmart LLC, a Fresno SEO company, will ensure that it is an investment into the future where your business isn't only seen but preferred within the community. With the best SEO services, we are here to help you take your business to new heights.


Crank up the power of SEO that works, and with ConsultSmart LLC at your beck and call for the best SEO services Fresno, you will be totally changing the way things look online. Let's make your business not just visible but indispensable.


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Why SEO Is Important

Benefit Amount
Increase in Organic Traffic 53%
Leads generated through SEO 14.6% close rate
Percentage of users who click on the first result 32%
Percentage of businesses investing in SEO 61%
ROI (Return on Investment) from SEO 12.2x compared to PPC
Average click-through rate for top 3 positions 75%
Increase in brand awareness 80%
Percentage of mobile searches leading to purchase 78%
Importance of content quality in SEO 57% of marketers say on-page content is the most important factor
Cost-effectiveness compared to traditional ads 62% less
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